The Wall Street Journal recently had an article on the difficulty of shopping for a mattress. Journalist Jane Hodges writes about the different methods some vendors use in finding the right mattress for the consumer:
Some stores had fun gimmicks to help us decide. At Ikea, a computerized quiz asked about our sleep position (side, back or stomach), whether we’re usually hot or cold while sleeping and our body shape and weight, then recommended four out of 10 available models. At Sleepy’s, our sales rep let us test as many beds as we liked and also gave us a diagnostic test: We had to lie on a bed in different positions while a computer took measurements.
The other three stores focused on mattress-testing the old-fashioned way: Lie down and imagine how it would feel to stay there all night…
The basic theme of the piece, shopping for a mattress can frustrating. All this reiterates the need for consumers to educate themselves before shopping for a new mattress, and to carefully read the policies at whichever vendor they choose.
